£1295.00
This module is only available for students following the general MBA, or the MBA (Entrepreneurship) or MBA (Leadership & Innovation) or MBA (Project Management) specialist routes. You cannot take this module if you are studying an MBA with any other specialism.
The module content can be divided into two main components. Firstly, a discussion of key concepts and why innovation management is crucial in most organisations. Secondly, an examination of the leading practical theory related to innovation management, in particular, this will include an in depth discussion of a conceptual model of innovation management. This model will outline the main contextual elements (e.g. innovation strategy, organisation structure, etc.) that affect the process of innovation management and also the process itself. This examination and discussion of innovation management will utilise materials (e.g. examples, cases, etc.) dealing with different kinds of innovation (e.g. product, service, internal systems and procedures, etc.) in a variety of organisations..
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