This module is only available for students following the MBA (Events Management) specialist route. You cannot take this module if you are studying any other route.

This is compulsory on MBA (Events Management).
This module runs every trimester 1 (September) only.
This module fee is for UK and ROI fee payers only.

Detailed Description

This module is only available for students following the MBA (Events Management) specialist route. You cannot take this module if you are studying any other route. 

This module considers festival and event management, event development and processes as well as impacts on other organisations, regions or localities. The module covers a range of festivals and events within an international context from major multi-arts, sporting and religious events such as the Edinburgh Festival, Olympic Games, Commonwealth Games or World Expos to smaller ones and employs organisation theory to their study and the analysis of pressures and challenges faced by organisers. Current issues and trends in the festivals and events market and political economy are also appraised along the likely future demand and development of festivals and events worldwide.